Keyword Optimization for ATS
Keywords are the terms and phrases that ATS systems look for when matching resumes to job descriptions.
Types of Keywords
- Hard Skills: Python, Excel, Data Analysis, AWS
- Soft Skills: Leadership, Communication, Problem-solving
- Industry Terms: Agile, SaaS, B2B, KPIs
- Certifications: PMP, CPA, AWS Certified
- Job Titles: Project Manager, Software Engineer
How to Find Keywords
- Read the job description carefully
- Highlight repeated terms and requirements
- Note both acronyms AND full forms
- Look at similar job postings
Where to Place Keywords
- Professional summary
- Skills section
- Work experience bullet points
- Certifications section
Warning: Never stuff keywords or list skills you don't have. ATS may pass you, but you'll fail the human interview.